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Last 'Taco Tuesday' trademark vacated boingboing.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from boingboing.net Daily Mail and Mail on Sunday newspapers.
Taco Bell did a lot of marketing, but it came down to big fish vs. little fish and the prospect of an expensive courtroom battle that prompted a New Jersey eatery to relinquish its trademark.
The win - announced by the chain on a Tuesday, of course - comes after New Jersey-based Gregory's Restaurant and Bar relinquished its registration of the trademark catchphrase.
Taco Bell wins fight to free use of 'Taco Tuesday' after Gregory's Restaurant and Bar in Somers Point, NJ, forfeits trademark 6abc.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from 6abc.com Daily Mail and Mail on Sunday newspapers.
Taco Bell did a lot of marketing, but it came down to big fish vs. little fish and the prospect of an expensive courtroom battle that prompted a New Jersey eatery to relinquish its trademark.
Taco Bell has won its fight over the "Taco Tuesday" trademark in all 50 states now that lone holdout — a restaurant in New Jersey — has "parted ways" with