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Top News In Guest Data Platform Today - Breaking & Trending Today

The blueprint for a top-tier hotel reservation team

While the spotlight often shines on the front-facing aspects of hospitality, there’s an unsung hero that can play a pivotal role in your hotel’s success: the hotel reservation team. An effective hotel reservation team is a nexus, bringing together all of the intricate details necessary for a flawless guest experience. ....

Revinate Rezforce , Front Office , Front Office Manager , Reservations Manager , Front Desk , Reservation Sales , Customer Data Platform , Guest Data Platform ,

Hidden treasure: Explore the rich benefits of a Customer Data Platform for hotels

Imagine what it would be like if your sales, marketing, and guest-facing teams could all effortlessly collaborate, working from a unified view of each guest’s preferences, behaviors, and needs. And what if you had high-level segmentation at your fingertips, allowing you to develop more targeted marketing campaigns that increase loyalty by making every guest feel like a VIP? ....

Customer Data Platform , Advanced Profile Synthesis , Guest Data Platform ,

How to make every guest touchpoint count and lead guest experiences with trust

In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Andrew Ladd, VP of Marketing at Noble Hotels & Resorts, go below the surface to discuss what it means to gain the trust of guests. Hoteliers are at a huge advantage when it comes to leveraging technology to gather data to better understand their guests, but Ladd reminds us that keeping in mind data privacy and security are equally important to that mission. ....

San Diego , United States , Napa Valley , Karen Stephens , Andrew Ladd , Cornell University , Noble House Hotels , Hotel Moment Podcast , Mission Bay , Hotel Moment , Marketing At Noble Hotels , Noble Hotels , Chief Revenue Officer , Vice President , Kellogg Executive Certification , Digital Marketing Strategies , Kellogg Executive Education Credential , Diet Coke , Noble House , Little Palm , Konakai Resort , Guest Data Platform ,

Connect with guests and drive efficiency with email marketing automation

Email marketing is a cornerstone of hospitality marketing. Many hoteliers consider email marketing to be a time-consuming effort with different one-time campaigns. But there’s a faster, easier, and more effective way. ....

United Kingdom , Revinate Marketing , Guest Data Platform ,

What hoteliers need to know about Google and Yahoo's email authentication changes in 2024

New year, new email rules. Google and Yahoo have announced new email authentication requirements that take effect on February 1st, 2024. As email marketers in the hospitality space, we should pay attention to these new rules, because email continues to be a top if not the top marketing channel. Email marketing is stable, controllable, and affordable. Moreover, everyone has an email address. The last thing we want is to threaten this direct access to our customers and prospects by not complying with sender rules. ....

Keys Identified Mail , Policy Framework , Message Authentication , Postmaster Tools , Revinate Marketing , Internet Message Format , Customer Success Manager , Yahoo Authentication , Guest Data Platform ,