CNBC The News With Shepard Smith July 11, 2024
How to get through this. Its been an extraordinary outcome. One i could have never perceived could happen in march when we were scrambling for ppp loans, the majority of my companies were cash flow negative we shut down retail, until we went through this extraordinary transformation we would have never shut down our headquarters we would have never assumed that we could make a pivot and start selling direct to our customers instead of through retail. Thats exactly what happened and when you sell something direct to a customer, you make almost 100 cents on the dollar versus 0. 50 when you sell ...