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How do you solve a problem like. reaching out during Ramadan? Anish Daryani, founder and president director, M&C Saatchi Indonesia Ramadan 2021 will be unlike any other. As vaccines present a ray of hope, and lockdowns are relaxed, Muslims the world over will be seeing their loved ones in person, a welcome change from the year before. A post-pandemic Ramadan presents opportunities for businesses like they’ve never seen before. From consumer durables to fashion, and personal care to digital products, the Islamic community will splurge on gifting and for gratifying pent-up needs. If brands are not riding this wave, it is certainly an opportunity missed. ....
Preston Rancher Jay Wilde had a dream â to restore beavers to Birch Creek. His goal was to make Birch Creek a perennial stream. And provide water â for his cattle and horses. But each time he released beavers â on his own nickel â they vanished. âThey didnât stay. They didnât survive or the predators got them, we donât know,â Jay said. âIt got pretty obvious to me that I didnât know what I was doing. As far as restoring beaver.â Then, Jay met Joe Wheaton from Utah State University. A professor of Watershed Sciences, Wheaton specializes in using beavers and low-tech woody structures to restore streams. ....
by Stephen Chapman Co-op and Global are to sync an advert live on radio and outdoor media. It’s part of the Co-op’s Christmas advertising campaign, which features 2 brothers doing an acoustic cover of the Oasis b-side, Round Are Way. Inspired by the ad, listeners to The Chris Moyles show on Radio X have been encouraged to enter a sing-along competition to show off their own skills and compete for a cash prize from the Manchester retailer. Today, Global will create a “multi-sensory” advertising experience, by announcing the competition’s winner live on Radio X and simultaneously across 500 digital outdoor sites in Manchester and London. ....