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SCA promotes local events with voice-activated offering Media group debuts The Locals Guide, curated community events content prompted by growing use of voice-activated devices Southern Cross Austereo (SCA) is claiming an Australian-first with its new voice-activated locals guide offering aimed at making community events listings more accessible to share with audiences. The Locals Guide has been launched in Queensland and is available via several voice-activated assistants and smart speakers such as Amazon Alexa, Google Assistant, Sonos and Android Auto. The service curates a mix of local ...

SCA launches first community events guide on smart speakers March 3, 2021 5:10 Southern Cross Austereo (SCA) has launched The Locals’ Guide, a community events guide that is available on smart speakers. The announcement: SCA today launches The Locals’ Guide, an Australian-first, interactive, voice activated guide accessible through smart speakers for community events, curated by locals, for locals. By simply asking a smart speaker or smart assistants on phones to open The Locals’ Guide, users will be offered a curation of the best events, family activities, sporting matches and markets...