Page 8 - Mango Communications News Today : Breaking News, Live Updates & Top Stories | Vimarsana

July 12, 2021 1:57 McDonald’s Australia has launched a new integrated campaign featuring some of Australia’s unique Macca’s traditions. The campaign celebrates the brand’s 50th birthday. Dipping fries in sundaes, a wedding day at Macca’s, a P-plate Drive-Thru stop-off and visiting your local in thongs are on show in the campaign from DDB Sydney. The leading hero TVC focuses on the role Macca’s has played in Australian culture since the first restaurant was opened in Yagoona in 1971. The campaign also highlights the cultural spin Australians have put on the restaurant chain, stati...

Mumbrella Awards 2021 shortlist, Merrick Watts to host the gala event May 20, 2021 10:23 The shortlist for the 2021 Mumbrella Awards has been announced, with The Monkeys and Special Group among the top nominations. With 11 nominations, The Monkeys received two nods in the Mumbrella Award for Insight, TV Ad of the Year and Social Idea of the Year categories, as well as nominations in Best Use of Real-Time Marketing, Creative Agency of the Year and Ad Campaign of the Year. Meanwhile, Special Group earned ten nominations across categories including TV Ad of the Year, Content Marketing Strategy ...

Thursday, 20 May 2021, 11:04 am Vodafone has teamed up with leading esports media company LetsPlay.Live to create the first streaming team formed by a brand in New Zealand, and showcase the optimum gaming and esports experience to video game fans. The Vodafone Streaming Squad is made up of four high-profile Kiwi gamers from different areas of success, and aims to deliver an awesome connectivity experience via SuperWifi and the 5G network. The squad’s line-up includes Rocketwerkz community manager Lorien “LoriiPops” Gugich, comedian and social media star Jimi Jackson, pop culture aficion...

April 20, 2021 10:11 Thinkerbell has been shortlisted for 10 awards across nine categories for this year’s Mumbrella CommsCon Awards. The nods included Best Use of Owned Media, Launch or Relaunch Campaign of the Year, Best Use of Technology in a Campaign, Large PR Agency of the Year, and two nominations for Best PR-led Brand Partnership Campaign.   Also starring in the shortlist was Eleven, earning four nominations including PR-led Content Creation, Best PR-led Brand Partnership Campaign, and PR Agency of the Year – Large, a category it won in 2020. Icon Agency also scored four nominati...

Emotive adds Rhian Mason as head of content distribution March 10, 2021 9:39 Emotive has hired Rhian Mason as head of content distribution, focusing on social and earned media. Mason joins from DDB Group’s Mango Communications after 18 months as head of social and content. Previously, she was at IPG Mediabrands across Sydney and London, establishing the branded content offerings and leading a team of specialists to deliver work across social media, influencers, and native advertising partnerships. Rhian Mason has joined Emotive from Mango “Emotive do things differently, as a long-time ad...