This Pride month, major Michigan brands face a minefield
Backlash against Bud Light, Target and Adidas have made some brands skittish about Pride month this year.
Source: mlive.com
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Donald Trump's Latest Indictment May Reshape the 2024 Race
The former president, who faces seven criminal charges for mishandling classified documents, is expected to surrender to authorities next week.
Source: nytimes.com
U-M expert: Backlash against Pride Month tests corporate commitment, marketers' mettle
University of Michigan marketing expert Marcus Collins says Pride Month has become, in many ways, as accepted in the American cultural calendar as celebrations of Black history or Hispanic heritage.
Source: umich.edu
Brands Defy Intimidation of Boycotts As Pride Month Kicks Off
Some brands aren't shying away from allyship as others have balked.
Source: newsweek.com
Stateside Podcast: The defining power of culture
Marketing professor Marcus Collins' new book, "For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be," offers ways to define the amorphous thing we call "culture."
Source: michiganradio.org