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Navigating today's streaming apps and subscriptions can seem unnecessarily complicated, particularly as paid subscription and free service apps from major content companies often sit side by side, even appearing to compete with each other. Is this a necessary condition, what factors are driving it, and how is it likely to change? Warner Bros. Discovery's Daniel Trotta, Conde Nast's Jennifer Jones, and ESHAP's Evan Shapiro discuss in this clip from their panel at Streaming Media Connect 2023.

Northern Waves, the Largest OTT-related TV conference in the Nordics has revealed its agenda which includes a fantastic lineup of keynote speakers representing a wide range of streaming TV service providers. Scheduled for the 19th of October 2023, in Oslo

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board.

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board.

Building a sound app development strategy well-matched to brand and content is critical to creating a CTV experience that sticks. Scripps Networks' Yazmin Wickham, Norigin Media's Ajey Anand, Atmosphere.TV's Zach Hobbs, and Reality Software's Nadine Krefetz discuss what works and what doesn't as well as the ongoing work involved in this clip from their panel at Streaming Media East 2023.