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Pepsi Max launches new ad campaign

Pepsi Max launches new ad campaign
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London , City-of , United-kingdom , Georgina-meddows-smith , London-underground , Probs-prefer-pepsi-max- , Pepsi-max , Big-zuu , Pepsi-beverages , Taste-challenge , Pepsi-max-taste-challenge

The people have spoken: Pepsi Max is the better tasting zero-sugar drink

SPONSORED | PepsiCo hosted a blind taste challenge in four cities across SA with more than 8,000 participants

South-africa , Cape-town , Western-cape , Johannesburg , Gauteng , Pretoria , Durban , Kwazulu-natal , South-africans , Pepsico , Pepsi-max-taste-challenge

Pepsi Max Taste Challenge returns

This August and September, Pepsi Max is calling on people to put its taste the test by going head-to-head with the GB's biggest selling full-sugar cola in

United-kingdom , Britain , Georgina-meddows-smith , Michael-dapaah , Pepsi-max-taste-challenge , Pepsi-max , Pepsi-beverages , Pepsi-max-taste , Taste-challenge ,

How Coke and Pepsi's rivalry shaped marketing — and where it goes next

Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

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Kantar announces the most effective ads in 2020


Kantar announces the most effective ads in 2020
May 24, 2021 4:18
Research agency Kantar has announced its findings for the top 10 most effective advertisements of 2020.
The announcement:
As part of Kantar’s Global Creative Effectiveness Awards, Kantar Australia today announce the 10 most creatively effective ads of 2020 as judged by Aussie consumers. Ads from eBay, AAMI and Nescafé were the most effective at engaging Aussies during a pandemic-driven 2020 and were chosen from more than 100 Australians ads tested using Kantar’s validated ad testing solution, Link.
Kantar Australia Creative Effectiveness Awards – Top 10, 2020
Rank Brand Creative Agency Ad Type Ad Name
#1 eBay Plus CHE Proximity Australia Digital The fast and the furious

New-york , United-states , Australia , Aussies , New-yorker , Australians , Aussie , Daren-poole , Kris-katalbas-hagamann , Nivea-sun-publicis , Mark-henning , Daren-poolekantarkris-katalbas-hagamannmark