Looking Back at the 2023 Skift IDEA Awards Alumni
Ahead of the 2024 deadline, we take a look back at the incredible stories of our 2023 Skift IDEA Award honourees.
Source: skift.com
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Loyalty Program is the Third Most Important Factor when Choosing a Hotel, After Hotel Quality and Location According to Global Hotel Alliance Research
Article - Loyalty Program is the Third Most Important Factor when Choosing a Hotel, After Hotel Quality and Location According to Global Hotel Alliance Research - When selecting a hotel, almost all members want reassurance that their hotel is of good quality (97% say that’s most important) and in a convenient location (92%). Loyalty program benefits (90%) are nearly as essential, followed by customer service (88%).
Source: hotelnewsresource.com
Global Hotel Alliance Releases New Report Revealing What Travellers Want Most From Loyalty Programmes To Mark Its 20th Anniversary
Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, is celebrating its 20th anniversary by launching a new report revealing the perceptions, preferences and priorities of today’s travellers, leveraging the database of its global loyalty programme – GHA DISCOVERY – which launched in 2010.
Source: hospitalitynet.org
Global Health Alliance celebrates 'power of partnerships' at Berlin event
UAE-headquartered Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, celebrated its 20th anniversary in Berlin at the International Hospitality Investment Forum, where the then start-up was first announced in 2004.
Source: tradearabia.com
Cheval Collection joins the Global Hotel Alliance – Business Traveller
The group currently operates nine serviced apartment properties in London, as well as three in Edinburgh and the recently opened Cheval Maison – The Palm…
Source: businesstraveller.com