The Trade Desk Plans to Cut Spending With Google
The Trade Desk will stop buying ads through Google's Open Bidding tool and is rolling out a new product that lets advertisers bypass adtech middlemen.
Source: businessinsider.com
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Top News In Rad Tech Today - Breaking & Trending Today
The Trade Desk Plans to Cut Spending With Google
The Trade Desk will stop buying ads through Google's Open Bidding tool and is rolling out a new product that lets advertisers bypass adtech middlemen.
Source: businessinsider.com
Best Buy launches in-house media company
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Source: marketingdive.com
Seeking Nominations for the Rising Stars of Adtech 2022
We're looking to spotlight the up-and-comers of digital advertising.
Source: businessinsider.com
AT&T Sells Adtech Firm Xandr to Microsoft
Microsoft plans to beef up its digital advertising and retail media offerings with Xandr's technology.
Source: businessinsider.com