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At Streaming Media NYC, Tim Siglin interviews Evan Bregman of Tastemade and the Independent Streaming Alliance (ISA) about the fast growth of Tastemade's streaming service and the ISA's aims to overcome hurdles in the streaming industry through collaboration and standardising measurement in a fragmented ecosystem.
With streaming demonstrating time and again that there are 'riches in the niches' and the advantages of developing the agility to pinpoint narrower markets and superserve them with targeted content, how can broadcasters benefit from learning to think like streamers, and what strategies can they adopt to leverage that thinking? USA Today/Gannett's Michael Nagle, Paramount's Corey Smith, Boston 25 News' Ben Ratner, Agile Content's Jonah Bolin, Straight Arrow News' Rob Dillon, and Manatt's Eric Bergner offer their insights in this clip from a recent panel at Streaming Media Connect 2023.
With the rise of TikTok and even premium content companies like Netflix embracing gamification, interactive media and gaming are on the ascent in streaming video, as Roku's Eric Smith, 47 Games Inc. Founder Ben Hoyt, and Chris Pfaff of Chris Pfaff Tech Media discuss at Streaming Media West 202
With the rise of TikTok and even premium content companies like Netflix embracing gamification, interactive media and gaming are on the ascent in streaming video, as Roku's Eric Smith, 47 Games Inc. Founder Ben Hoyt, and Chris Pfaff of Chris Pfaff Tech Media discuss at Streaming Media West 2022