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SMNYC 2024: Tastemade's Evan Bregman Talks Independent Streaming Alliance and Standardising Measurement - Vimarsana News

SMNYC 2024: Tastemade's Evan Bregman Talks Independent Streaming Alliance and Standardising Measurement

At Streaming Media NYC, Tim Siglin interviews Evan Bregman of Tastemade and the Independent Streaming Alliance (ISA) about the fast growth of Tastemade's streaming service and the ISA's aims to overcome hurdles in the streaming industry through collaboration and standardising measurement in a fragmented ecosystem.

Livestream Shopping Expands With Joining of Content, Commerce - Vimarsana News

Livestream Shopping Expands With Joining of Content, Commerce

Livestream shopping is expanding globally as merchants such as Zara and Amazon tap shoppable content, aiming to drive sales.

Source: pymnts.com
Tastemade Makes a Kitchen Show Shoppable Through AI - Vimarsana News

Tastemade Makes a Kitchen Show Shoppable Through AI

'Kitchen Glow Up,' a kitchen renovation series, will be made shoppable through an AI-curated online store, Shopsense, Target, Amazon and Ikea.

Source: wwd.com
The Most Demanded FAST Genre in 2024: News - Vimarsana News

The Most Demanded FAST Genre in 2024: News

2024 is the ultimate election year. A total of 91 countries-including the U.S., the U.K., India, and 27 European Union nations-will hold elections. In this context, it's no surprise to witness platforms and news outlets finessing their FAST channel strategy. The BBC News FAST channel launch was perfectly timed in that regard. BBC News is now available as a FAST channel on platforms like Pluto TV, Samsung TV Plus, Xumo Play, VIZIO, and more.

Walmart's Vizio Acquisition and the Future of FAST - Vimarsana News

Walmart's Vizio Acquisition and the Future of FAST

What do Walmart's recent acquisition of Vizio and rumors of Amazon Prime absorbing Freevee tell us about the state of the FAST ecosystem? How can companies like Tubi and Fremantle optimize their FAST offerings in a shifting media landscape? Tubi's Sam Harowitz and Fremantle's Laura Florence offer their takes in this discussion with Media Cartographer Evan Shapiro at Streaming Media Connect 2024.