Roku's Latest Move Is a Slam Dunk for Its Advertising Business
Roku will now offer a key advantage to certain e-commerce providers that advertise on its platform.
Source: fool.com
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Roku will now offer a key advantage to certain e-commerce providers that advertise on its platform.
For the first time ever, viewers will be able to purchase products directly from Shopify Merchant ads on the largest screen in the home, simply by pressing OK on the Roku Remote