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Digiday's History of Ad Tech: Episode 3 with Joanna O'Connell

Joanna O’Connell is one of the most recognizable names in ad tech, a fame she built over the course of three decades as an industry analyst, and marketer,…

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Controversies hounding the World Cup in Qatar - BusinessWorld Online

Controversies hounding the World Cup in Qatar - BusinessWorld Online
bworldonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bworldonline.com Daily Mail and Mail on Sunday newspapers.

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Media Buying Briefing: Overheard at the Media Buying Summit

Agencies are struggling with internal issues as lack of flexibility, compensation, diversity of talent, training and work-from-home versus in-office.

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Omnicom Media Group takes the next step in turning attention metrics into a valuable KPI for brands

Working with Amplified Intelligence, Omnicom Media Group is working codify attention metrics behaviorally as well as relative impact by platform.

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Pandemic's unpredictability is making us adaptable and more creative

Pandemic's unpredictability is making us adaptable and more creative
digiday.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from digiday.com Daily Mail and Mail on Sunday newspapers.

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Leaders prepare for hybrid-work models 'ensuring everyone is in the loop'

Leaders prepare for hybrid-work models 'ensuring everyone is in the loop'
digiday.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from digiday.com Daily Mail and Mail on Sunday newspapers.

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'They'll demand it moving forward': Bosses frown on remote work post-pandemic at their own peril

Ivy Liu
by Tony Case
This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here.
Think all bosses are on board with flex work? Think again.
As companies migrate back to their headquarters and set up long-term hybrid work arrangements with employees, some are taking a hard line when it comes to flexible work routines.
As a not-so-subtle headline in The Guardian put it: “Goldman Sachs Boss Wants Bankers Back to Their Desks ASAP.” David Solomon, the investment banking firm’s CEO, called working from home an “aberration,” “not ideal” and “not a new normal,” as the paper reported.

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Asynchronous-working trend prompts redefinition of 'normal' versus 'weird' hours

Ivy Liu
by Steve Hemsley
This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here.
One marketing boss describes himself as a workaholic who never sleeps much and does his best work at 2 a.m.
Before COVID-19 this global head of marketing and business development would travel to meetings around the world, and jet lag was never a problem. Today he epitomizes the new generation of asynchronous workers who during the pandemic have taken flexible working to the next level.

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'It's taking a whole village to plan': Who is calling the shots on what the return to offices looks like?

Ivy Liu
by Tony Case
With the return to the office, company leaders have much to consider. What does “hybrid” look like exactly? What is the policy on employee vaccinations? But perhaps the first question to be settled is: Who is going to run all this?
The person in charge of directing the reopening varies from company to company, as it turns out. At many firms, especially smaller ones, the CEO is calling the shots. Others have given oversight to HR directors or chief people officers. And at other companies, especially larger ones, an entire task force has been formed to manage logistics.

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Bosses share burdens of leadership during a pandemic

Ivy Liu
by Tony Case
This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here.
After the pandemic first hit, Devin Johnson remembers standing in the middle of his empty office in Indianapolis on the brink of a nervous breakdown. Nobody else, it seemed, understood what was happening in his world or the challenges he faced.
It was at that moment, said Johnson, cofounder and CEO of the lead generation firm Kennected, that he experienced clarity and made the decision to channel his energies into confronting those struggles, pushing harder and coming out even better on the other side of this crisis, for himself and his company.

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