Ivy Liu by Steve Hemsley This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here. One marketing boss describes himself as a workaholic who never sleeps much and does his best work at 2 a.m. Before COVID-19 this global head of marketing and business development would travel to meetings around the world, and jet lag was never a problem. Today he epitomizes the new generation of asynchronous workers who during the pandemic have taken flexible working to the next level.