BBDO India CEO on the return of effectiveness, rivals, and why creativity must create value
Suraja Kishore believes that without value, there is no success. We pick his brain on these aspects of the advertising world.
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Suraja Kishore believes that without value, there is no success. We pick his brain on these aspects of the advertising world.
P&G CMO and BBDO CCO speak on the ninth ‘Share the Load’ campaign from the laundry detergent giant.
Many couples disagree over who's accomplished the most housework - and this is especially true during the festive period. But a calculator by the UK's Starling Bank aims to help settle the debate.
The founder of Gut, which was recently acquired by Globant, chats with Campaign India, ahead of his impending visit to the country
Everybody's talking about the new Share The Load online tool that asks you to input the hours you spend on various tasks and produces a definitive answer.