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This week’s double episode sees the Imposterous Vicki Maguire (Chief Creative Officer, Havas London) more comfortable than ever with not fitting in and the Imposterous Josy Paul (Chairman and CCO BBDO India) dishing out a masterclass in the business of hope.
linkedin Indian agencies secured 16 of the 123 shortlists announced by the organisers of the Apac Effie Awards 2021. Ogilvy leads with five shortlists. Three of these come for Mondelez India's 'Not Just a Cadbury Ad'. The agency's entry for Mondelez titled 'Melting Power Distance' is also in contention for a win, as is Red Label Tea's 'Taste of Togetherness'. The Womb has four shortlists. Three of them are for Nobel Hygiene (India! Periods are Red, not Blue; It's okay to Pee in your Pants; Together we are Free) and one is for Mahindra Auto's 'An auction that built...
Ariel chooses transgender doctor as protagonist in new ad Share Via: The ad by BBDO India shows the struggle of Kerala's first transgender doctor VS Priya. Ariel's previous 'Share the Load' campaign spoke about the need for gender equality within Indian households. Going a step further, the leading detergent brand from the house of Procter & Gamble (P&G) has now come out in support of the LGBTQ community. Its latest film is driven by the cause of inclusivity and equality for all. Ariel, through its latest campaign #MakeItPossible, tells the story of VS Priya, Keralaâs first transgender d...
Dubai, UAE, 21 February 2021: Procter & Gamble (P&G) reiterated its commitment around a number of initiatives that will promote gender equality during the annual #WeSeeEqual Summit – part of the company’s citizenship focus on being a Force for Good and Force for Growth. Hosted virtually for the first time, the event saw distinguished advocates and personali
P&G plans to build, fuel and connect a pipeline of diverse female talent in advertising, media and content opportunities as a solution,