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Kenshoo acquires AI marketing startup Signals Analytics to boost digital brand engagement


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Kenshoo acquires AI marketing startup Signals Analytics to boost digital brand engagement
eCommerce continues to be the name of the game in 2020, with brands scouring the market to improve consumer engagement. This makes the marketing-focused acquisition a definite move in the right direction...
Dor Schwartz
/
Global data-backed marketing giant
Kenshoo announced its intent to acquire Israeli startup
Signals Analytics, a provider of AI-powered analytics for market intelligence. The acquisition’s financials have yet to reported but estimated in the millions.
The acquisition adds to
Kenshoo’s efforts to help brands face the challenges that the ongoing COVID-19 pandemic has posed in how best to catch up with accelerated e-commerce adoption and be best positioned to understand, engage and transact with consumers regardless of channel.

New-york , United-states , Israel , Tel-aviv , Israeli , Gil-sadeh-yoav-izhar-prato , Yoav-izhar-prato , Gil-sadeh , Nir-cohen , Kobi-gershoni , Analytics-co , Nestle

Kenshoo to Acquire Signals Analytics to Fuel Intelligent Go-to-Market for Brands in Era of Digital Acceleration |


Kenshoo to Acquire Signals Analytics to Fuel Intelligent Go-to-Market for Brands in Era of Digital Acceleration
By
Staff
4 months ago
First-of-its-kind intelligence platform will help brands make smarter, faster decisions by connecting consumer and market insights to performance marketing
SAN FRANCISCO–(BUSINESS WIRE)–#AI—Kenshoo, a global leader in marketing technology, today announced its intent to acquire Signals Analytics, a pioneer in AI-powered analytics for market intelligence. The acquisition positions the company to solve the biggest challenge brands face in the post-COVID-19 era: How to catch up with accelerated e-commerce adoption and be best positioned to understand, engage and transact with consumers regardless of channel.

Japan , Yoav-izhar-prato , Nick-olsen , Gil-sadeh , Kobi-gershoni , Google , Instagram , Walmart , Analytics-co , Pinterest , Microsoft , Yahoo-japan

Kenshoo to Acquire Signals Analytics to Fuel Intelligent Go-to-Market for Brands in Era of Digital Acceleration


Kenshoo to Acquire Signals Analytics to Fuel Intelligent Go-to-Market for Brands in Era of Digital Acceleration
RealWire
2020-12-17
First-of-its-kind intelligence platform will help brands make smarter, faster decisions by connecting consumer and market insights to performance marketing
San Francisco and London (December 17, 2020) – Kenshoo, a global leader in marketing technology, today announced its intent to acquire Signals Analytics, a pioneer in AI-powered analytics for market intelligence. The acquisition positions the company to solve the biggest challenge brands face in the post-COVID-19 era: How to catch up with accelerated e-commerce adoption and be best positioned to understand, engage and transact with consumers regardless of channel.

San-francisco , California , United-states , Japan , Yoav-izhar-prato , Gil-sadeh , Kobi-gershoni , Google , Instagram , Walmart , Analytics-co , Pinterest

Maps: Where Starlink will offer satellite-internet service


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SpaceX recently won rights to $885 million in government subsidies for high-speed internet from a Federal Communications Commission program.
The goal of the $20.4 billion program, called the Rural Digital Opportunity Fund, is to coax companies to bring high-speed internet service to underserved areas of the US.
SpaceX's subsidies will go toward Starlink, its growing satellite-internet service. In exchange, the company has to offer service to about 642,000 homes and businesses across 35 states.
The FCC rules require that SpaceX offer those customers internet service "at rates that are reasonably comparable to rates offered in urban areas."

Georgia , United-states , Louisiana , Montana , Alabama , Idaho , Washington , Florida , Virginia , Pennsylvania , Oregon , Mississippi