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Nudge theory – how does it hold up, 15 years later? - Vimarsana News

Nudge theory – how does it hold up, 15 years later?

Nudge theory, the revolutionary theory of how governments can get you to change your behavior for your own good, is now 15 years old. How does it stand up?

'WE ARE F***ED!' Director of No10's 'nudge unit' reveals Downing Street colleague leaned over and scribbled over his note saying country was 'not ready' for 'unstoppable' Covid wave during gloomy March 2020 meeting - Vimarsana News

'WE ARE F***ED!' Director of No10's 'nudge unit' reveals Downing Street colleague leaned over and scribbled over his note saying country was 'not ready' for 'unstoppable' Covid wave during gloomy March 2020 meeting

Dr David Halpern, head of the UK Government's 'nudge unit', said the 'penny dropped' among officials about the incoming Covid wave in a March 2020 meeting.

The shameless fearmongering of the lockdown lobby - Vimarsana News

The shameless fearmongering of the lockdown lobby

The authorities treated us as children to be scared into compliance, rather than citizens to be reasoned with.

Boris Johnson Nudged to Wear Masks, UK Government Advisor Says - Vimarsana News

Boris Johnson Nudged to Wear Masks, UK Government Advisor Says

Behavioural psychology was used on former British Prime Minister Boris Johnson to nudge him into wearing a mask, according ...

Boris Johnson was subliminally shamed into wearing a mask during the Covid pandemic - Vimarsana News

Boris Johnson was subliminally shamed into wearing a mask during the Covid pandemic

The head of No10's Behavioural Insights Team has told how it subliminally shamed the former prime minister into covering his face by showing him comparable world leaders doing so.