Repositioning Culture for Brand Success
In our mad scramble to gain distinctiveness, why not embrace Pakistan's cultural narratives to ensure that your brand stands out?
Source: dawn.com
Tapal Tea News Today : Breaking News, Live Updates & Top Stories | Vimarsana
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Top News In Tapal Tea Today - Breaking & Trending Today
Tahir Yousuf Named Managing Director GREY Pakistan
Little Black Book, Tahir joins from Soho Square Pakistan, where he led the Coca-Cola, FoodPanda and Peugeot accounts and Ogilvy Pakistan
Source: lbbonline.com
Pakistan home series is a triumph but what they really need is to play India | Pakistan cricket team
High security for England’s tour is costing the PCB which is the only board denied huge TV revenues generated by facing India
Source: theguardian.com
Unilever elevates Javed Jafri to media and digital hub lead
Javed Jafri (pictured) has been appointed to the position of Southeast Asia and Indonesia ice cream digital, analytics, and commerce hub head, as well as Malaysia and Singapore media lead, located in Malaysia.
Source: adgully.com
PAS holds Effie Awards - Newspaper
KARACHI: The prestigious ‘Grand Effie’ was awarded to Shalamar Hospital/Babar Ali Foundation for ‘The Hot Tea Stain’ campaign developed by BBDO Pakistan at the third edition of Effie Awards Pakistan (EAP) virtually held recently under the aegis of the Pakistan Advertising Society (PAS), says a press release. The award ceremony was aired live by EAP’s partner Samaa TV and simultaneously streamed on Facebook and YouTube on July 9. Ogilvy Pakistan and Unilever Pakistan were awarded the ‘Agency Network of the Year’ the ‘Marketer of the Year’ titles, respectively. The EAP is part...
Source: dawn.com