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Recently, the FTC sent letters to 700 companies alerting them that they are at risk for penalties and offenses due to “deceptive or unfair conduct around endorsements and testimonials.” At the very least, it raises the question: Are celebrity spokespersons really in a position to properly inform consumers about the nature of top-shelf, exceptional, luxury tequilas on the market? When it comes to the spirits industry, there is no shortage of celebrity endorsement deals. George Clooney made a big splash for Casamigos in the tequila category. It’s also true that Dwayne “The Rock” Johnson entered the category and witnessed some ....
Tequila Holdings, Inc. Expands Distribution Of PaQuí Tequila & Lejana y Sola Mezcal And Launches New Expression bevnet.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bevnet.com Daily Mail and Mail on Sunday newspapers.
Shanken News Daily: Exclusive news and research on the wine, spirits and beer business shankennewsdaily.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from shankennewsdaily.com Daily Mail and Mail on Sunday newspapers.
Share this article Share this article NEW YORK, April 28, 2021 /PRNewswire/ Less than a year after its over-subscribed 2020 StartEngine campaign, PaQuí Tequila is launching a second equity crowdfunding campaign on StartEngine. Last year PaQuí was one of only 48 companies that raised the maximum allowed amount of $1.07 million. PaQuí will now take advantage of the new Reg C maximum allowed raise of $5M implemented by the SEC last month. PaQuí Tequila is 100% blue agave tequila made in the Highlands of Jalisco. Lejana y Sola Mezcal is an ensemble mezcal featuring espadin and rare, wild cuishe agaves. It s made in the artisanal method (without use of electricity). ....