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Many companies that previously allowed employees a degree of freedom regarding where they worked are tightening the reins. Zoom was one of these (something that garnered a slew of mocking headlines) but Publicis Groupe was another. Is there a better way?
Footcare brand believes there is an opportunity for growth among younger consumers.
The role is a new one for the agency.
2022’s UK ad spend growth has been dulled by Omicron uncertainty but remains in a steep ascent, according to the IPA Bellwether report on Q4 2021. Marketers will have to make do with a “still-strong” 5.2% of ad spend growth (previously 6.2%).
Each week, we ask agency experts for their advice on real problems facing today’s marketing practitioners. This week, we look at the quest for the fabled work-life balance.