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SH Hotels & Resorts, a sustainable hotel brand management company that operates 1 Hotels, Treehouse Hotels & Baccarat Hotels & Resorts, today announced the hiring of Toni Stoeckl as Chief Marketing Officer. In the CMO role, Toni will be responsible for each brand s larger marketing strategy with a focus on the consumer brand experience and creating a 360° marketing approach as the company enters a period of robust international growth. Toni will also play an important role as the organization enhances its commitment to and execution of its mission to provide a preference-driven, forward-thinking, and memorable customer journey that starts at the moment of booking.