Netflix Ends Password Sharing In India, Says Account Only For A Household
Netflix on Thursday announced that it has ended password sharing in India, announcing that only members of a household will be able to access one account.
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Netflix on Thursday announced that it has ended password sharing in India, announcing that only members of a household will be able to access one account.
Netflix's decision to clamp down on password sharing in India might help the streaming giant boost its subscriber base in the country, even though there is a high possibility that the platform could see a drop in shared access viewers in the short term, say media analysts.
Netflix password sharing: In a bold step to ensure an enhanced user experience, Netflix has announced its crackdown on password sharing in India. The streaming giant began sending emails regarding this move to members who are found to be sharing their Netflix accounts beyond their immediate households on Wednesday., Companies News, Times Now
Netflix is cracking down on password sharing in India, sending emails to customers reminding them that accounts are meant for use within a single household. The company is emphasizing new features like Transfer Profile, Manage Access, and Devices to encourage individual use.
Only users from a single household will be able to use an account, the streaming giant has said.