Stay updated with breaking news from Tropical luxury. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Bruno Mars Directs And Stars In New Campaign For SelvaRey Rum 0 Shares LOS ANGELES – On the heels of a blockbuster spring of new chart-topping music, a groundbreaking foray into fashion, and the sold-out release of his flagship SelvaRey Owner’s Reserve, Bruno Mars is showcasing his rum empire in a new creative content series. The series highlights the launch of SelvaRey Coconut – the latest in his collection of globally acclaimed ultra-premium rums. Just in time for summer and rum season, SelvaRey Coconut is poised to elevate every Piña Colada from Miami to Honolulu. The luxury spirit is made from an incredibly smooth, two-year-aged rum, infused with a velvety coconut essence. It promises to forever raise the bar in the coconut rum category and the world of tropical cocktails.
Bruno Mars debuts Selvarey Coconut rum thespiritsbusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thespiritsbusiness.com Daily Mail and Mail on Sunday newspapers.
/PRNewswire/ -- On the heels of a blockbuster spring of new chart-topping music, a groundbreaking foray into fashion, and the sold-out release of his flagship...
SelvaRey Rum and Bruno Mars Introduce New Packaging, Branding and Global Campaign 0 Shares LOS ANGELES, CA – After quietly garnering awards and critical acclaim, boutique rum SelvaRey has revealed new packaging, branding and a global campaign. Behind the scenes, musician Bruno Mars has been guiding the process for years, redesigning every aspect of the brand. With the new package now rolling out in high-end retailers, restaurants, and resorts across the U.S. and Asia, Bruno and SelvaRey plan to deliver Tropical Luxury, Wherever You Are. “I tried the rum years ago and loved it. It tasted like tropical luxury, like I was on vacation,” said Mars. “So we started working together, bouncing ideas about how we could show people how this drink makes you feel. Took some years and a lot of piña coladas but, dare I say, we did it.”