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Twitter ready to share advertising revenue with verified content creators

Twitter will allow verified users with over 5 million impressions on their posts to receive a share of advertising revenue generated from ads displayed in their replies. The move is part of Twitter's efforts to attract more content creators and aligns with its strategy.

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CEO hails 'largest usage day' for Twitter, Elon Musk predicts 'all-time record'

“Don't want to leave you hanging by a thread,” tweeted Linda Yaccarino in an obvious jibe at newly-launched Twitter rival, Meta Platforms' Threads.

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twitter rate limits: ETtech Explainer: Will rate limits accelerate the decline in Twitter's revenue?

Citing advertising and marketing industry executives, a Reuters report said the rate limits could impede efforts by Twitters new chief executive Linda Yaccarino to woo advertisers.

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Twitter's new chief working on plans to bring advertisers back to platform | Technology News,The Indian Express

Yaccarino, who started as CEO on June 5, is planning to launch full-screen, sound-on video ads that will be shown to users scrolling through Twitter's new short-video feed, the newspaper reported, citing three people familiar with the situation.

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New Twitter CEO Linda Yaccarino May Take Aide Krishan Bhatia With Her

Twitter's next leader is a well-connected media executive whose deep ties to Madison Avenue could help lure advertisers back to the platform at a critical time.

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