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Women in leadership the focus on International Women's Day

Women in leadership the focus on International Women's Day
cmo.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cmo.com.au Daily Mail and Mail on Sunday newspapers.

New South Wales , Shiva Kumar , Cherie Ryan , Meagan Tyler , Felicity Duffy , Cathy Oconnor , James Warburton , Kat Warboys , Sam Mostyn , Jo Gaines , Salesforce Women Network , United Nations , Sydney Women Fund , Centre For People , Women In Technology , International Women Day , International Women , Equal Future , Executive Women , Cathyo Connor , Sydney Women , Opportunity Index , Linkedin Learning , Oracle Women , Platinum Partner , Ruby Connection ,

What next for martech? How digital transformation is paving the way for a new era

What next for martech? How digital transformation is paving the way for a new era
The robots are coming… but what does that mean in terms of the trends, developments and opportunities within martech? Mumbrella s Damian Francis asks four of the industry’s leaders to see what they think we can expect in the coming 12 months from the sector.
December 18, 2020 10:28
Karl Durrance, Amazon Web Services (AWS) director of enterprise, Australia and New Zealand
This year put a focus on marketers on the importance of one-to-one and personalisation, in lieu of in-person experiences, and finding mechanisms to scale to successfully market to customers. ....

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Predictions: 14 digital marketing predictions for 2021

Predictions: 14 digital marketing predictions for 2021
From the demise of third-party cookies and privacy-first marketing, to the reinvention of email and the reign of content, CMO asks the experts about what digital marketing will hold in 2021
In 2021 savvy marketers will continue to embrace creative ways of connecting with consumers to build awareness and drive demand through online touchpoints and digital insights in their campaigns. And with the absence of large events and in-person gatherings, restricted, by year’s end we could have smaller events with much richer digital integrations based on the learnings from 2020, says Cohesity CMO, Lynn Lucas.
In everything, digital must be the channel, according to Capacity Digital CEO, David Karandish. “The traditional workplace is dead. We can’t assume business will be done in person, in the same location anymore. The definition of ‘availability’ is also shifting and people are unplugging from the matrix a bit,� ....

Greg Wolny , Stephanie Liu , Marybeth Sheppard , Jason Davey , Kat Warboys , Glynn Lucas , Billy Loizou , Richard Jones , Carolyn Crandall , Marissa Aydlett , Suzanne Michell , Luke Taylor , Adele Wieser , David Karandish , Colin Barnard , Andres Botero , Paul Silver , Brian Wilson , Index Exchange , Attivo Networks , Capacity Digital , Google Chrome , Clint Tasset , Big Tech , Integral Ad Science , Cheetah Digital ,