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iTWire - Why the Customer Data Platform is one of today's top technology acquisitions


iTWire
Why the Customer Data Platform is one of today’s top technology acquisitions
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Katrina Wong, Vice President Product Marketing & Demand Generation, Segment
GUEST OPINION by Katrina Wong, Segment: Consumers’ collective flight to digital sparked a global CDP boom in 2020 and, as the economy recovers, Australian businesses that don’t implement the technology may struggle, writes Katrina Wong, Vice President Product Marketing & Demand Generation, Segment.
Was slashing outgoings across the board your organisation’s initial response to the COVID crisis in early 2020? Around Australia, business leaders in their thousands went scrambling for savings to bolster their bottom lines, as the country experienced its first recession in more than 30 years. ....

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SPAC Stock Ideas for Friday (and Beware the SPAC Short Sellers)


SPAC Stock Ideas for Friday (and Beware the SPAC Short Sellers)
It may not feel like it, but the SPAC market may be on track to become healthier than ever. It s yield + optionality for the win. But, be careful as the field hasn t cleared yet and short sellers will make life hard for the SPACs and investors who buy into overly hyped financials and technology.
Author:
Yesterday s SPAC deal announcements were met with a tepid response by the market.
D8 (DEH) was only up 0.9% to $10.07 on news of its deal to merge with Vicarious Surgical and 
Consonance-HFW Acquisition Corp (CHFW) ....

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Notable Technology Acquisitions 2021 | Computer world


January 28: Workday acquires Peakon for $ 700 million
Peakon was founded in Denmark in 2014 and has raised $ 68 million in funding to date. It provides organizations with a software-as-a-service (SaaS) tool to regularly track employee sentiment and other tools to measure employee happiness, making it a highly complementary acquisition to Workday’s proprietary SaaS HR tools .
“Including Peakon into the Workday family will be very attractive to our customers – especially after an extraordinary past year that has increased the importance of a constant pulse on employee sentiment to keep people engaged and productive,” Aneel Bhusri, Workday co-founder and co-CEO said in a statement. ....

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