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Publisher acquires 50% stake in SXSW, report says

The Wall Street Journal reports Penske Media Corp. will now own the largest stake in SXSW.
Author: Drew Knight
Updated: 6:31 PM CDT April 19, 2021
AUSTIN, Texas The publisher of magazines like the Rolling Stone, Billboard and Variety has acquired a big stake in the South by Southwest festival, according to a report from The Wall Street Journal.
The report states Penske Media Corp. agreed to take a 50% stake in SXSW. Penske will make a strategic investment in return for a 50% stake in the business. The journal said SXSW founders and owners will continue to manage and operate the festival although Penske will now own the largest stake. ....

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Publisher Of Rolling Stone Buys Share Of South By Southwest

Publisher Of Rolling Stone Buys Share Of South By Southwest
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The Wall Street Journal: SXSW sells 50% stake to Rolling Stone owner in bid to keep festival alive

Home / Market News / The Wall Street Journal: SXSW sells 50% stake to Rolling Stone owner in bid to keep festival alive
The Wall Street Journal: SXSW sells 50% stake to Rolling Stone owner in bid to keep festival alive
Penske Media Corp., the publisher of magazines like Rolling Stone, Billboard and Variety, agreed to acquire a 50% stake in South by Southwest, the famed tech, music and movie festival, people familiar with the matter said.
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Austin M&A deals: SXSW sells 50% stake; Enverus gets new owner

Austin M&A deals: SXSW sells 50% stake; Enverus gets new owner
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