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Scarcity Cred: Crypto Is A $2 Trillion Disruptive Force


Any firm that approaches $1T in value has tapped into a basic human instinct. Consuming, signalling, loving, and praying have been the fuel of Amazon, Apple, Facebook, and Google’s ascents, respectively. That the crypto asset class universe has reached $2T reveals, I believe, that it taps into two attributes we instinctively pursue: trust and scarcity.
Trust
Our superpower as a species is cooperation, which requires trust. It’s the reason banks, traffic lights, and anesthesiologists exist. Even before crypto, creative minds have been drawn to finance, as trust creates opportunities for leverage and securitization. In 1997, seeking more control over his songwriting catalog, David Bowie raised $55 million with Bowie Bonds. The bonds paid 7.9 percent interest over a 10 year-long term a scant premium to a U.S. 10 Year Treasury Note at 6.4 percent. What made Bowie Bonds unique was the collateral, or source of trust: future royalties on Bowie’s music, which the bondhol ....

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SCOTT GALLOWAY: Scarcity Is the Reason Crypto Industry Is Successful


Reuters
Scott Galloway is a bestselling author and professor of marketing at NYU Stern.
The following is a recent blog post, republished with permission, that originally ran on his blog, No Mercy / No Malice.
In it, Galloway explains how scarcity is the driving force behind the crypto industry s success.
Any firm that approaches $1 trillion in value has tapped into a basic human instinct. Consuming, signalling, loving, and praying have been the fuel of Amazon, Apple, Facebook, and Google s ascents, respectively. That the crypto asset class universe has reached $2 trillion reveals, I believe, that it taps into two attributes we instinctively pursue: trust and scarcity. ....

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David Bowie | British singer, songwriter, and actor

David Bowie, British singer, songwriter, and actor who was most prominent in the 1970s and best known for his shifting personae and musical genre hopping. To call Bowie a transitional figure in rock history is less a judgment than a job description. Every niche he ever found was on a cusp, and he ....

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5 Years Ago: David Bowie Transforms Once More, Then Vanishes


5 Years Ago: David Bowie Transforms Once More, Then Vanishes
David Bowie orchestrated his departure with a familiar sense of mystery and panache.
A clue-filled final album, released just days before Bowie finally succumbed on Jan. 10, 2016 following a secret 18-month bout with liver cancer, became this well-spring of intrigue.
Blackstar was a farewell, but it wasn t straight forward.
Nothing about his life had been. Bowie built a platform for ever-evolving subsequent stars like Madonna, Prince and Lady Gaga. Along the way, no major musical movement across Bowie s five-decade career went untouched by his frisky genius. He had the ability to change how things were done on both Broadway and Wall Street. ....

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