Director Roderick Gadaev enters TVC market with Anytime Fitness 'Carve Your Routine' spot

Australian director Roderick Gadaev has launched his commercial career with Anytime Fitness "Carve Your Routine" campaign.
  

Formerly an awarded narrative and music video director, Gadaev has further developed his portfolio since his time at AFTRS. His first short, ’17 Minutes’, Sci Fi starring

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