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November 26, 2023
Saints vs. Falcons Preview: Black & Gold data deep dive with Sharief Ishaq and Jeff Asher Saints Falcons Sharief Ishaq Jeff Asher
September 27, 2023
The printing industry has a considerable stake in the future of child care affordability and accessibility as a workforce issue – and should lean into the national conversation about private sector incentives and solutions.
May 30, 2023
Google's ending third-party cookies. What does this mean for marketing and advertising? It's an opportunity, says Nick Watson. Find out why now.
May 23, 2023
Consumer electronics, fashion, luxury goods, and advertising businesses are particularly susceptible to leaks of images and video of new products. Just how big is the problem, and what can be done about it?
May 18, 2023
Cal Salvaggio, group head of paid media at THG reveals three key learnings from the retail business’ journey to become more privacy-focused and the value of having an in-house team to successfully roll out privacy tools across 30+ brands.
May 15, 2023
For The Drum’s data deep dive, Acxiom’s Chad Engelgau argues that the direction of the coming AI revolution is still up to us – and the data practices we embed now.
May 15, 2023
Retail media is being hailed as the booming new marketing channel that’ll soon rival TV for ad spend. There’s a very big elephant in the room, however, when it comes to privacy compliance. We explore further as part of our data-focused Deep Dive.
May 15, 2023
For The Drum’s deep dive, The New Data & Privacy Playbook, Momentum’s Jason Snyder argues that there’s one approach that can bring together privacy-minded people with data-hungry brands: data humanization.
May 15, 2023
Addressability: not the easiest word to spell, nor the easiest challenge for advertisers or publishers to solve in a post-cookie era. So says Hallam’s Ben Wood for The Drum’s deep dive, The New Data & Privacy Playbook.
May 15, 2023
For The Drum’s deep dive, The New Data & Privacy Playbook, Croud’s Kevin Joyner looks at the origins of digital marketing’s shift from cookie-based targeting to first-party-based prediction.