Burberryâs change of leader should not mean a whole new wardrobe Marco Gobbetti turned the luxury brand around. Investors at this weekâs AGM will want his successor to follow suit An updated trenchcoat using Burberryâs classic check is an example of a refresh of the brand under outgoing chief executive Marco Gobbetti. Photograph: Streetstyleshooters/Getty Images An updated trenchcoat using Burberryâs classic check is an example of a refresh of the brand under outgoing chief executive Marco Gobbetti. Photograph: Streetstyleshooters/Getty Images Sat 10 Jul 2021 19.05 EDT Investors were shaken last month to learn that Burberry boss Marco Gobbetti was quitting to return to Italy after almost five years at the helm of the British luxury brand, news that led to the shares falling nearly 9%.