Subscribe China’s dairy focus: New national three-year strategy highlights R&D and regulatory control to boost safety and reputation By Pearly Neo The Chinese government has announced a new three-year strategy to further develop the local dairy industry, with emphasis on strengthening R&D as well as tighter governance to quell remaining food safety concerns and boost the sector’s reputation. The strategy, dubbed the ‘Dairy Product Quality and Safety Enhancement Action Plan’, was announced by China’s State Administration for Market Regulation (SAMR) and is the latest in the country’s many attempts to motivate local consumers to increase dairy consumption including the formulation of formal consumption guidelines for this last year.