Experts see new roles for artificial intelligence in college admissions process. By Story at a glance Artificial intelligence technology is slowly making its way into the college admissions process. Companies like Kira Talent are using AI in tandem with software designed to reintroduce a more personalized process for applicants. The company claims that the AI technology can help to eliminate subconscious biases amongst admissions committees. The job of a college admissions officer is not an easy one. For any competitive higher learning institution, the admissions process used to hand pick each incoming student is one that has also drawn increased scrutiny over the years.