Snapchat: Brands latch on to Snapchat lingo with Gen Z in mind : vimarsana.com

Although Instagram and YouTube remain the platforms of choice for mass digital advertising, Snapchat is increasingly becoming the social messaging app that brands are using to focus on Gen Z, or people in the age group of 12 to 27 years.

Related Keywords

United States , France , Pakistan , United Kingdom , India , Chennai , Tamil Nadu , America , Ajit Mohan , Pulkit Trivedi , Mamaearth Srikant Rajasekharuni , Aditya Malhotra , Asia Pacific , Google , Youtube , Instagram , Red Matter Technologies , North America ,