As Downtown Lubbock revitalization efforts continue, leaders of organizations involved in the efforts discuss the focus of revitalization and how Texas Tech students can benefit from it. Mont McClendon, general counsel and chief operating officer of McDougal Companies has worked downtown for about 25 years and is deeply involved in the master redevelopment efforts in Downtown Lubbock. McClendon said some of the original recommendations concerned public space infrastructure, like moving utilities underground. A method that was successful in the Overton Hotel area. Additionally, McClendon said they focused on harmonizing the various constituent documents related to downtown. âThere were lots of opinions about downtown from a lot of different sources,â McClendon said. âAnd we welcome that, because you know, a diversity of opinion, a diversity of ideas, a diversity of viewpoints, all of these sorts of things. But at some point, they just started to clash.â