>> there is really no comp or mice for a hybrid customer. >> reporter: andrew frick is president of ford blue. the company just set a new record for monthly hybrid sales and plans to quadruple production in the next five years. >> we think having a balanced approach of gas, hybrid, electric vehicles is the right way to go. >> reporter: is it fair to say you are basically going to make whatever car people are willing to buy? >> we want to cater to our customers. >> want to jump in the back? >> reporter: the buy demonstrations regulations are pushing automakers to rapidly electrify their vehicles because in the u.s., transportation is the top source of planet-warming emissions. over its lifetime, and ev produces 50% less co2 than a gas-powered vehicle. i hybrid cuts it by 25%. >> ev sales are still growing. they are just growing much slower than they had been a year ago or two years ago. >> reporter: eric tingwall with motor trend things were mainstream buyers,