to deal with. this is an issue that every single american company is running into and the question is what do you value more? your money or your morals? if you are trying to grow a global business in this day and age, if you care about revenue and shareholder value and things of that nature, you have to be engaging with china in some way, shape or form. the nb arknba has done a masterb of engaging with chip. the entire league. that's why there are preseason games taking place in china right now. they have capitalized on that growth market but what they're running into is the same problem google has run into. facebook. apple is always at risk of running into, which is the fact that china not only has a different set of values than the united states of america, but it is looking to assert its economic mite and flex its economic muscle in order to force their values on to the united states. >> but in terms of masterful, that's how we have described