Global Demand for Data is Driving the Growth of the Market – The demand for data is expected to grow deployment of technologies like 5G, Edge computing, and IIot exponentially. Furthermore, the growth in data traffic is expected to contribute to the market’s growth positively. For instance, according to an Equinix report, London is expected to remain the most important European market for data. Additionally, an increasing number of European regulations regarding data compliance is serving as the catalyst, which is predicted to grow 48% per annum, contributing to 23% of interconnection bandwidth globally. – Additionally, the industry-wide adoption of advanced technologies such as Big data, IoT, and smart city initiatives/projects such as Manchester’s Triangulum project, Hull’s Smart City OS, among others, further drive the demand for data centers.