THE COINBASE CEO CLAIMS THE OWNERSHIP OF THE AD, LATER GOT CORRECTED
A minor confusion. The CEO of Coinbase, Brian Armstrong, takes the credit of the ad
Stay updated with breaking news from Accenture Interactive. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
A minor confusion. The CEO of Coinbase, Brian Armstrong, takes the credit of the ad
Adland united in outrage when crypto firm Coinbase proudly claimed to have created a Super Bowl ad no ad agency could make. Obviously, an agency did make the ad, and the industry stood up to the erasure from the outsider startup. We caught up with ad execs to hear their tales of the many times they’ve been burned by clients, painting a picture of a practice that is the norm, not the outlier.
These firms have carved out lasting competitive advantages and are led by female CEOs.
“Bringing the Droga5 brand to São Paulo is the next natural step to expanding the agency’s global footprint.” – Renato Zandona
Droga5, part of Accenture Interactive, has expanded into Brazil.