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ROSEN, GLOBAL INVESTOR COUNSEL, Encourages Digital Turbine, - Vimarsana News

ROSEN, GLOBAL INVESTOR COUNSEL, Encourages Digital Turbine,

NEW YORK, June 25, 2022 (GLOBE NEWSWIRE) -- WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of the securities of Digital...

UAE residents plan to shop more online during Ramadan - Vimarsana News

UAE residents plan to shop more online during Ramadan

Around 64 per cent of shoppers across the UAE said that they get excited about trying new brands and products from abroad

Why marketers need to understand NFTs and how to get started - Vimarsana News

Why marketers need to understand NFTs and how to get started

Non-fungible tokens (NFTs) have become one of the hot topics for marketers but few brands are really getting it right in the metaverse. The Drum and Adcolony brought together experts from Coca-Cola, Dole and VaynerNFT to talk about how they’ve had successes and how other brands can get started.

Report finds coupon fraud costing merchants $100 million per year - Ecommerce - Vimarsana News

Report finds coupon fraud costing merchants $100 million per year - Ecommerce

Report finds coupon fraud costing merchants $100 million per year Consumers love coupons, even if those coupons don't apply to their purchases. That is a key takeaway from new Inmar Intelligence data which finds that about half of consumers have either tried using expired coupons or coupons that don't apply to their purchases. And, further, that about half of cashiers are overriding coupons to give customers potentially irrelevant discounts. Coupon fraud continues to rise around the globe, and the prevalence of digital coupon codes and printable coupons will likely only make the problem more...

AdColony sold to on-device mobile platform firm Digital Turbine for about US$400m - Vimarsana News

AdColony sold to on-device mobile platform firm Digital Turbine for about US$400m

Details 01 March 2021 Global on-device mobile platform firm Digital Turbine has acquired AdColony for approximately US$400 million. CEO of AdColony's parent Otello, Lars Boilesen, said that Digital Turbine, with its "massive user base, extensive global relationships and distribution" will benefit from the acquisition. "The combination will yield a highly-differentiated and more vertically-integrated solution for the mobile advertising industry. We look forward to joining Digital Turbine to help navigate this innovation," Boilesen said. According to him, Ad...