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Moment Drink pitches a meditation-like drink to the sharks. Though they couldn't get a deal, are they still in business now in 2023?

Moment, winner of BevNET New Beverage showdown 20 and the fastest-growing adaptogenic beverage just launched a collab with Lululemon, which is the largest athleisure brand in the world.

Botanical beverage Moment creates a ‘gateway to mindfulness’ by offering ‘meditation in a can’ While adaptogens and nootropics are central to the calming and functional benefits of Moment’s trio of botanical beverages, they take a backseat in marketing, which focuses first on the behavior modifications and lifestyle the brand promotes – a strategy that helps convey the products’ benefits without running afoul of claims regulations. “Adaptogens and nootropics are nothing new. They have been used in many cultures for thousands of years,”​ but ma...

Botanical-Infused Beverage Makers Say Cleaner Drinking Isn’t Just A Trend Refinery29 1/13/2021 © Provided by Refinery29 Similar to celery juice and CBD gummies circulating among wellness critics and enthusiasts alike, well-packaged botanical-infused drinks are dominating the scene — and they have been for a few years now. But what, besides their fruity flavors and curated millennial pink packaging keeps fans coming back for more than a bar cart showcase? According to Business Wire, the global plant-based beverages market accounted for $11.02 billion in 2017 and is expected to reach $3...

Similar to celery juice and CBD gummies circulating among wellness critics and enthusiasts alike, well-packaged botanical-infused drinks are dominating the scene — and they have been for a few years now. But what, besides their fruity flavors and curated millennial pink packaging keeps fans coming back for more than a…