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TikTok Star Benji Krol Uses Makeup as a Portal to Self-Transformation

“What’s awesome about makeup is that you can become anyone or anything you want to be. To me, makeup is just another form of art," he says.

Benji-krol , Benji-tiktok , Celebrity-interviews ,

Tayler Holder and the Ethics of Influencers Soft-Launching Allegations

In late January, nearly 40 influencers unfollowed TikTok royalty Tayler Holder, sending the rumor mill into overdrive.

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Freaky new TikTok slasher trend sees people pretending to commit murder

Freaky new TikTok slasher trend sees people pretending to commit murder
dailystar.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailystar.co.uk Daily Mail and Mail on Sunday newspapers.

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Hugo Boss Gains Largest Social Media Coverage In Fashion Week History With 4 Billion Impressions In 4 Days

/PRNewswire/ -- Following its new growth strategy of boosting brands and targeting younger customer groups, HUGO BOSS celebrated the launch of its second BOSS...

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Boss' social-first launch drives 1.4 billion views on TikTok

Boss' social-first launch drives 1.4 billion views on TikTok
ragtrader.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ragtrader.com.au Daily Mail and Mail on Sunday newspapers.

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TikTok star Abby Roberts on fighting stigma in the business world

TikTok star Abby Roberts on fighting stigma in the business world
eveningexpress.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from eveningexpress.co.uk Daily Mail and Mail on Sunday newspapers.

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Gen Z Are "Puriteens," But Not For The Reasons You Think

Gen Z Are "Puriteens," But Not For The Reasons You Think
gq.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from gq.com Daily Mail and Mail on Sunday newspapers.

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5 Steps to Help Creators Choose the Best Talent Managers and Agencies


Benji Krol
Selecting management or a talent-agency partner is an important step in an influencer's career.
Executives from agencies such as Gleam Futures and Fanbytes gave tips on picking the right partners.
Those include closely researching an agency's roster and deciding how much creative control to cede.
As content creators begin to draw higher audience numbers and gain the attention of advertisers, many influencers have to make big decisions about whom to partner with to help manage their careers. 
From talent-management agencies to individual managers and agents, influencers need to distinguish which options will work best for them. 
While an agent in the US typically has to be licensed to negotiate deals, managers take on a more holistic role and deal with the wider support of a client's brand and image, as well as reaching out to relevant agencies and brands, as explained by the website StageMilk, an acting resource. Both agents and managers can opt to take a commission of a client's earnings, usually no more than 10% for an agent, but this can go up to 15% or 20% for a manager. Managers can also be salaried. (Some US states and other countries have different requirements concerning the distinction between agents and managers.)

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