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haven t focused on him and their minds are still to be made up. absolutely. that s why president obama and his team have spent an awful lot of money, actually both campaigns have spent, but obama s campaign in particular spent over a hundred million dollars so far in ads mostly in these battleground states, some of them positive but most of them negative. they are trying to really define romney before he can define himself for voters. again they want this election not to be a referendum on president obama s first term, but a choice between the two candidates. jon: there was some bad news and some good news, i guess, for mitt romney in these polls. one in 12 minds were changed apparently by some of the negative advertising that you are talking about, and the advantage there went tohe democrats. can you explain why that is? well, i mean i think, again, it s early. voters don t have solid impressions of romney. a lot of voters aren t necessarily paying attention at thi ....
jenna: you can hear the jaws music. that is enough. no more kayaker this sum sneer that is a big great white. jenna: definitely big. a reus for the white house is where we start getting very tight in a dozen key battleground states. we are glad you are with us on this monday. i m jenna lee. stpho: i m jon scott. take a look at this u.s.a. today gallop poll, in swing states like colorado, florida and michigan. independents could make all the difference, and president obama stands at 47%, governor romney at 45% support, pretty much a dead heat. then taking a look at the real clear politics national average of the polls the president is at 47%, governor romney with 44%. so what do these numbers tell us? let s bring in tom bevin executive editor of real clear politics. tom, it is going to be a squeaker of an election if these numbers continue to hold, and it s all about the battleground states, isn t it? absolutely. and you notice the one thing obama is at 47% in our ....
bob cusack joins us with analysis. tell us what s so significant about this poll. well, this shows the last thing the president can get is overconfident, especially in this economy. obvious, they re going after newt gingrich now that he s rise anything the polls, but president obama lost the independent vote in 2010. he won it big time in 2008, and he has yet to close the deal as far as convincing them to come back to him in 20123. so this is a very unpredictable race. there was a poll the other day that showed obama was a little bit up in south carolina, in the red state, but this poll is troublesome for the president, and i think it s going to be a very tight race, a very different type of race than it was in 2008. alisyn: and, of course, this poll is very different from some of the other polls we ve seen pitting the president against just a hypothetical gop candidate. when you plug in the names, mitt romney and newt gingrich, he s losing. right. and can that s wh ....
the vote. bob cusack joins us with analysis. tell us what s so significant about this poll. well, this shows the last thing the president can get is overconfident, especially in this economy. obvious, they re going after newt gingrich now that he s rise anything the polls, but president obama lost the independent vote in 2010. he won it big time in 2008, and he has yet to close the deal as far as convincing them to come back to him in 20123. so this is a very unpredictable race. there was a poll the other day that showed obama was a little bit up in south carolina, in the red state, but this poll is troublesome for the president, and i think it s going to be a very tight race, a very different type of race than it was in 2008. alisyn: and, of course, this poll is very different from some of the other polls we ve seen pitting the president against just a hypothetical gop candidate. when you plug in the names, mitt romney and newt gingrich, he s losing. right. and can ....