Collider Lab News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Stay updated with breaking news from Collider lab. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.

Top News In Collider Lab Today - Breaking & Trending Today

So You Want to Be a Lifestyle Brand?

So You Want to Be a Lifestyle Brand?
qsrmagazine.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from qsrmagazine.com Daily Mail and Mail on Sunday newspapers.

United States , Brian Niccol , Ken Muench , Las Vegas , Taco Bell , Collider Lab , Brands Foundation , Pizza Hut , Doritos Locos Taco , Cantina Bell , Three Ingredients , Leading Brands ,

Yum Brands CMO shares strategies that can boost brands


 
 
Ken Muench holds a dual role that’s unique in the marketing industry. He is the chief marketing officer of Yum Brands, which owns KFC, Taco Bell, Pizza Hut and the smaller Habit Burger Grill. He is also chief strategy officer and co-founder of Collider Lab, a strategic consultancy that Yum acquired in 2015. Muench and the Collider team work with Yum’s brands, and some outside clients, to hone strategies and boost results.
Muench began his advertising career as a copywriter, then to strategic planning at agencies before co-founding Collider Lab. He writes about the marketing strategies implemented at Yum Brands and elsewhere in a new book with former Yum CEO Greg Creed, who left the business in 2019. In “R. E. D. Marketing: The Three Ingredients of Leading Brands,” Creed and Muench lay out their tactics tied to relevance, ease and distinctiveness. ....

Ken Muench , Taco Bell , Yum Brands , Collider Lab , Pizza Hut , Habit Burger , Three Ingredients , Leading Brands , கேன் முேன்ச் , டகோ மணி , யும் பிராண்டுகள் , மோதல் ஆய்வகம் , பீஸ்ஸா குடிசை , பழக்கம் பர்கர் , மூன்று பொருட்கள் , முன்னணி பிராண்டுகள் ,