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AutoTech Detroit Experts Raise Questions, Offer Answers

In-vehicle commerce and entertainment are among the topics addressed by panelists at the event staged by the Informa Tech Automotive Group.

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Can Ford Stay Ahead of the Competition With the 2023 F-Series Super Duty Lineup?

With Chevrolet, GMC, and RAM all getting ready to roll out heavy-duty models of their own, how does the 2023 Ford F-Series Super Duty come out ahead?

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Gas engines, and the people behind them, are cast aside for electric vehicles


+0.53 (+1.14%)
By last year, though, the excitement was gone. His projects were no longer about advancing the engine, just nursing along existing technology. All the buzz had shifted to electric vehicles. In December, Penkevich took early retirement at age 59.
"It got to feel like you’re on a maintenance crew," he said.
For more than a century, auto makers continually honed their gas and diesel engines, sparring over which had greater power, better fuel efficiency, more durability or delivered a smoother ride.
Now, some of the world’s biggest car companies are sending the combustion engine to the scrap heap and are pouring billions of dollars into electric motors and battery factories. Instead of powertrain specialists, they are hiring thousands of software engineers and battery experts.

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Ford announces regional launch of all-new F-150 trucks

Ford announces regional launch of all-new F-150 trucks
tradearabia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tradearabia.com Daily Mail and Mail on Sunday newspapers.

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New F-150 redefines work and play


New F-150 redefines work and play
RIYADH, 5 hours, 17 minutes
ago
Ford F-Series trucks have been the cornerstone of work and play for more than 40 years, and the all-new 2021 F-150 has a list of new class-exclusive features that help owners to get more out of their trucks than ever before.
 
The secret to the success of the F-150 – and indeed, all Ford vehicles – lies in the work Ford puts into getting to know what its customers really want from their truck and using customer-centric design to drive product innovation.
 
“We knew that customers loved their trucks, but we also knew that they wanted more than just a pickup designed to do hard work,” said Ehab Kaoud, Ford Chief Designer, Trucks. “They wanted a truck that delivered at every level, and that involved a lot of thinking by our teams to not only understand our customer and how they use their vehicles, but what we could do to help.”

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2021 Ford Raptor Has Several Hidden "Easter Eggs"


2021 Ford Raptor Has Several Hidden “Easter Eggs”
From hidden QR codes to a salute to desert racing heritage to a patriotic American Flag, next-generation Ford Raptor has surprise design stylings. 2021 Ford Raptor has fighter-jet inspired design elements and other hidden Easter eggs.
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Easter is this weekend, so it tickled me to learn from Ford that the 2021 Raptor has several hidden “Easter eggs” on it. Easter eggs are hidden items on a vehicle that are often subtle and go unnoticed. I always enjoy finding these hidden gems on vehicles I get to review.
So I was appreciative of Ford to learn that there are several of these Easter eggs on the new Raptor. According to Ford, there are in fact four different Easter eggs subtly hidden on the Raptor, based upon the graphics package you might order.

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Consumers' Voices Echo in Design of 2021 Ford F-150

Consumers' Voices Echo in Design of 2021 Ford F-150
wardsauto.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from wardsauto.com Daily Mail and Mail on Sunday newspapers.

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How Ford Truck Designers Took The Best Attributes Of Previous F-150 Raptors To Get The 2021 Ford Raptor Design Just Right


By Jimmy Dinsmore Feb 25 2021 - 1:49pm
How Ford Truck Designers Took The Best Attributes Of Previous F-150 Raptors To Get The 2021 Ford Raptor Design Just Right
2021 F-150 Raptor now appears lighter and more nimble, looking as if it could fly across open desert, according to Ford truck designer. We sit down with Ehab Kaoud, chief designer of the Raptor, to talk about what it was like working on the third-generation Raptor.
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When Ford revealed the 2021 Raptor a couple weeks ago, much of the talk was about the 2021 version lacking a V8. We know that a V8 is coming to the off-road Raptor (next year) and that for the 2021 model year, the third-generation Raptor will have a high-output 3.5-liter Ecoboost engine.

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2021 Ford F-150 Coming to Rocket League This Weekend


2021 Ford F-150 Coming to Rocket League This Weekend
Photo: Ford
What can’t the 2021 Ford F-150 do? The North American Truck of the Year and uncontested champion of towing, payload, and even snoozing adds yet another notch to its ever-holey belt: member of the Rocket League roster.
Watch: Ford F-150 arrives in Rocket League
From Feb. 20-28, folks who play the popular multiplayer video game will have the chance to purchase the Ford F-150 Rocket League Edition downloadable content. This DLC pack, which costs 1,500 in-game credits, includes a stylized version of the all-new F-150. Though it boasts cartoony style in keeping with what you see in the game, identifiable details like the F-150’s new C-clamp headlight design and iconic drop-down windows are there, as is the Ford lettering like what you’d see on the grille of the all-new F-150 Raptor.

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