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Investegate announcements from Emodo, Ericsson Emodo Launches Industry First Accuracy-Verified Audience Solutions with Three UK to Improve Ad Efficacy and Audience Accuracy
Emodo Audiences, verified by Three UK, uses operator data to verify data accuracy and improve audience segmentation in real time, preventing wasted ad spend and improving qualitySAN FRANCISCO, June 14
Partnership connects 8th Wall’s technology and developer ecosystem with Emodo’s advertiser and publisher network to introduce embeddable AR ad units...
The sale marks the end of AT&T’s venture in the content and advertising business
AT&T has agreed to sell programmatic ad firm Xandr to Microsoft. The sale's been a long time coming and builds upon 10 years of partnership between Xandr and Microsoft.