Nielsen names Alicia Olson-Keating as managing director for TAM
Nielsen names Alicia Olson-Keating as managing director for TAM May 11, 2021 8:23 Nielsen has announced Alicia Olsen-Keating as its Australian managing director for Television Audience Measurement (TAM). Formerly a board member of Nmumeris, the IAB and OzTAM, Olsen-Keating has over 30 years experience in the industry across Canada and Australia. She is replacing Caroline Atford in the role, who is departing Nielsen for personal reasons. Alicia Olsen-Keating ADVERTISEMENT Olsen-Keating brings industry experience across strategy, research, data, analytics and insights, audience measurement and...